{"id":78,"date":"2022-06-04T12:45:14","date_gmt":"2022-06-04T12:45:14","guid":{"rendered":"https:\/\/www.promail.com.tr\/blog\/?p=78"},"modified":"2022-10-21T07:22:36","modified_gmt":"2022-10-21T07:22:36","slug":"e-postalariniz-neden-spama-duser","status":"publish","type":"post","link":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/e-postalariniz-neden-spama-duser\/","title":{"rendered":"E-Postalar\u0131n\u0131z Neden SPAM\u2019a D\u00fc\u015fer?"},"content":{"rendered":"\n<p>E-postalar, dijitalle\u015fen i\u015f hayat\u0131n\u0131n hala vazge\u00e7ilmez ileti\u015fim ara\u00e7lar\u0131ndan biri olmay\u0131 s\u00fcrd\u00fcr\u00fcyor. Yaz\u0131\u015fmalar, teklifler ve ekip i\u00e7i ileti\u015fimin yaz\u0131l\u0131 olarak E-posta hesaplar\u0131nda kayd\u0131n\u0131n tutuluyor olmas\u0131 i\u015fletmelere b\u00fcy\u00fck kolayl\u0131k sa\u011fl\u0131yor tabi ki. Ancak, E-posta kullan\u0131rken de baz\u0131 s\u0131k\u0131nt\u0131lar ya\u015fanabiliyor. \u00d6rne\u011fin ileti al\u0131\u015fveri\u015finde ya\u015fanan sorunlardan en b\u00fcy\u00fcklerinden birinin, <strong>g\u00f6nderdi\u011finiz E-postan\u0131n (E-mail) al\u0131c\u0131n\u0131n SPAM (\u0130stenmeyen) klas\u00f6r\u00fcne d\u00fc\u015fmesi oldu\u011funu s\u00f6yleyebiliriz.\u00a0<\/strong><\/p>\n\n\n\n<p>Spam klas\u00f6r\u00fcne d\u00fc\u015fen bir E-posta \u00f6rne\u011fin \u00e7ok de\u011ferli teklifinizin veya sunum dosyas\u0131n\u0131n ilgili ki\u015fiye ula\u015fmamas\u0131 anlam\u0131na gelir. Peki g\u00f6nderdi\u011finiz E-posta neden al\u0131c\u0131n\u0131n gelen kutusu yerine SPAM klas\u00f6r\u00fcne d\u00fc\u015fer? \u015eimdi isterseniz bunun sebeplerini ve bu durumdan nas\u0131l kurtulaca\u011f\u0131n\u0131z\u0131 anlatt\u0131\u011f\u0131m\u0131z yaz\u0131m\u0131z\u0131n devam\u0131na ge\u00e7elim.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Spam Mail (E-posta) Nedir?<\/h2>\n\n\n\n<p>Spam, E-posta, telefon veya faks yoluyla \u00e7ok say\u0131da ki\u015fiye ayn\u0131 anda g\u00f6nderilen elektronik iletilere verilen isimdir. E-postalar (E-mail) ilk kullan\u0131lmaya ba\u015fland\u0131\u011f\u0131nda \u00fccretsiz oldu\u011fu i\u00e7in reklam veya farkl\u0131 ama\u00e7larla kullan\u0131m\u0131 olduk\u00e7a yayg\u0131nla\u015ft\u0131. Bir tan\u0131t\u0131m bro\u015f\u00fcr\u00fc basman\u0131n ve da\u011f\u0131tman\u0131n maliyeti d\u00fc\u015f\u00fcn\u00fcl\u00fcnce kabul edilebilir bir durum tabiki.&nbsp;<\/p>\n\n\n\n<p>Ancak durum manip\u00fclasyon, doland\u0131r\u0131c\u0131l\u0131k ve farkl\u0131 ama\u00e7lara hizmet etmeye ba\u015flay\u0131nca E-posta servisleri b\u00f6yle E-postalar\u0131 SPAM olarak de\u011ferlendirip engellenece\u011fi veya kullan\u0131c\u0131lar\u0131 rahats\u0131z etmeyecek hale getirmenin yolunu aramaya ba\u015flad\u0131lar. Rahats\u0131z edici ama\u00e7larla olu\u015fturulan E-postalar\u0131 \u00f6nlemenin yolunu Spam filtreleme metoduyla \u00e7\u00f6zd\u00fcler. Ancak bazen bu filtreleme i\u015flemi, gayet masum E-postalar\u0131n da Spam  yani istenmeyen ileti olarak i\u015faretlenmesine yol a\u00e7abiliyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Spam Filtreleme Nedir? Nas\u0131l Yap\u0131l\u0131r?<\/h2>\n\n\n\n<p>Spam filtreleme, E-posta sunucular\u0131n\u0131n gelen E-postalar\u0131 IP adresi, i\u00e7erik, eklenti ve ayn\u0131 anda g\u00f6nderim say\u0131s\u0131na g\u00f6re ayr\u0131\u015ft\u0131rmak esas\u0131na g\u00f6re yap\u0131l\u0131r. SPAM filtreleme i\u00e7in olu\u015fturulan \u00f6zel Mail Gateway\u2019leri \u00e7e\u015fitli kural setleri ile E-postalar\u0131 ayr\u0131\u015ft\u0131r\u0131r, \u00f6nemli veya \u00f6nemsiz olarak i\u015faretleyerek al\u0131c\u0131ya iletir veya tamamen reddeder.<\/p>\n\n\n\n<p>Bir E-posta\u2019n\u0131n Spam olup olmad\u0131\u011f\u0131na karar vermek i\u00e7in \u015fu kriterlere bak\u0131l\u0131r;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>IP Adresi Black List\u2019e girmi\u015f mi?<\/li><li>Cinsel i\u00e7erik, ila\u00e7 veya agresif reklam veya Pishing s\u00f6ylemleri var m\u0131?<\/li><li>Eklenen dosyalar\u0131n t\u00fcr\u00fc ve i\u00e7eri\u011fi.<\/li><li>\u0130leti, i\u00e7inde yasakl\u0131 kelimeleri bar\u0131nd\u0131r\u0131yor mu?<\/li><li>Ayn\u0131 anda ka\u00e7 ki\u015fiye g\u00f6nderilmi\u015f?<\/li><li>G\u00f6ndericinin SPF do\u011frulamas\u0131 var m\u0131?&nbsp;<\/li><li>G\u00f6nderenin E-posta hesap ad\u0131 ger\u00e7ek bir kullan\u0131c\u0131 hesab\u0131na benziyor mu?&nbsp;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/GFw1ci2t5TWA2dZ_nbJMCt6MpHxPjctiXun69WHOAXxxwIcTYE8ExwHQDUv-dmy0ylEKcEaKKJYfnOyA6UIMcwHNbV7uzKVd-Jm1x1BNcibtqR8DGr4hOZBMfkCu-dQnlVN-3N1RnT4boUZ45g\" alt=\"\"><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">E-postan\u0131z\u0131n Spam Klas\u00f6r\u00fcne D\u00fc\u015fmemesi \u0130\u00e7in Ne Yap\u0131lmal\u0131d\u0131r?<\/h2>\n\n\n\n<p>Spam E-posta kriterleri her E-posta sunucusunda farkl\u0131 olabilir. Baz\u0131 firmalar yo\u011fun Spam denetiminin ileti\u015fimi sekteye u\u011fratmas\u0131ndan dolay\u0131 bunu istemeyebilirler ancak \u00e7o\u011funlu\u011fu bu konuda daha s\u0131k\u0131d\u0131r.&nbsp;<\/p>\n\n\n\n<p>Ayr\u0131ca al\u0131c\u0131n\u0131n Spam kriterleri sizin etki edemeyece\u011finiz bir durumdur. Bu sebeple Spama d\u00fc\u015fmek istemiyorsan\u0131z \u00f6ncelikle bu kurallara uygun E-posta olu\u015fturman\u0131z gerekiyor. E-posta ald\u0131\u011f\u0131n\u0131z servis sa\u011flay\u0131c\u0131 size Spam iletiler konusunda ne \u00f6l\u00e7\u00fcde yard\u0131mc\u0131 olaca\u011f\u0131 belli olmayabilir. Ancak basit Webmail hostingler \u00fczerinden de\u011fil de Kurumsal E-posta hizmetlerinden yararlanman\u0131z sizi koruyacakt\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">E-posta hesab\u0131n\u0131z\u0131n SPF, DMARC, DKIM Kayd\u0131n\u0131 Olu\u015fturun<\/h3>\n\n\n\n<p>E-posta sa\u011flay\u0131c\u0131n\u0131zdan SPF, DMARC ve DKIM kay\u0131tlar\u0131n\u0131n yap\u0131l\u0131p yap\u0131lmad\u0131\u011f\u0131n\u0131 sorgulay\u0131n. Bu kay\u0131tlar E-posta iletisinin yetkili IP taraf\u0131ndan g\u00f6nderildi\u011finin kan\u0131t\u0131d\u0131r.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>SPF (Sender Policy Framework);<\/strong> iletinin yetkili IP adresinden geldi\u011fini belli eden bir kay\u0131t t\u00fcr\u00fcd\u00fcr. \u00d6rne\u011fin; v=spf1 include:_spf.promail.com.tr -all\u00a0 SPF kay\u0131t t\u00fcr\u00fcne \u00f6rnek olarak verilebilir. Siz de alan ad\u0131n\u0131z\u0131 <a href=\"https:\/\/www.promail.com.tr\/eposta-araclari\/spf-kaydi-sorgulama\/\">buradan<\/a> sorgulayarak SPF kayd\u0131n\u0131z\u0131 kontrol edebilirsiniz.<\/li><li><strong>DKIM (Domainkeys Identified Mail);<\/strong> Yani <strong>Alan Ad\u0131 Anahtar\u0131 ile Tan\u0131mlanm\u0131\u015f E-posta,<\/strong> alan ad\u0131n\u0131za olu\u015fturulan \u00f6zel bir anahtar yard\u0131m\u0131 ile g\u00f6nderen ki\u015finin bu alan ad\u0131na haiz bir g\u00f6nderici oldu\u011funu ve iletinin veya eklerinin g\u00f6ndericiden \u00e7\u0131kt\u0131ktan\u00a0 de\u011fi\u015fime u\u011framad\u0131\u011f\u0131n\u0131 kan\u0131tlamak i\u00e7in kullan\u0131lan bir di\u011fer y\u00f6ntemdir. Alan ad\u0131n\u0131za ait DKIM kayd\u0131n\u0131z\u0131 <a href=\"https:\/\/www.promail.com.tr\/eposta-araclari\/dkim-kaydi-sorgulama\/\">buradan<\/a> kontrol edebilirsiniz.<\/li><li><strong>DMARC (Domain-Based Message Authentication Reporting and Conformance)<\/strong>; Alan ad\u0131 Tabanl\u0131 \u0130leti Kimlik Kontrol\u00fc, Raporlama ve Uyumluluk \u015feklinde tan\u0131mlanan bir do\u011frulama metodudur. E-postalar\u0131n sadece alan ad\u0131n\u0131 kullanmaya yetkili ki\u015filerce olu\u015fturuldu\u011funun kan\u0131tland\u0131\u011f\u0131 bir di\u011fer sahte hesap kontrol y\u00f6ntemidir. DMARC kayd\u0131n\u0131z\u0131 <a href=\"https:\/\/www.promail.com.tr\/eposta-araclari\/dmarc-kaydi-sorgulama\/\">buradan<\/a> sorgulayabilirsiniz.<\/li><\/ul>\n\n\n\n<p><a href=\"https:\/\/www.promail.com.tr\/kurumsal-eposta\/\">Profesyonel E-posta hizmeti<\/a> sat\u0131n ald\u0131\u011f\u0131n\u0131zda t\u00fcm bu kay\u0131t i\u015flemleri ProMail taraf\u0131ndan eksiksiz olu\u015fturulur.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">E-posta \u0130\u00e7eri\u011finizi \u00d6zenle Haz\u0131rlay\u0131n<\/h3>\n\n\n\n<p>E-posta i\u00e7eri\u011fini olu\u015ftururken kullanaca\u011f\u0131n\u0131z kelimeler Spam filtresine tak\u0131lman\u0131za do\u011frudan etki eder. Belirli ila\u00e7 isimleri , HTML koduyla olu\u015fturulan E-postalar, Adult ve Warez i\u00e7erik alg\u0131s\u0131 yaratacak kelimelerden uzak durmal\u0131s\u0131n\u0131z. \u00d6zenle se\u00e7ti\u011finiz kelimelerden olu\u015fan Text bazl\u0131 E-postalar SPAM&#8217;a d\u00fc\u015fmenizi engelledi\u011fi gibi, al\u0131c\u0131 taraf\u0131ndan da olumlu \u015fekilde de\u011ferlendirilmesine yard\u0131mc\u0131 olabilir.\u00a0\u00a0\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">E-postan\u0131za Ekledi\u011finiz Dosyalara Dikkat Edin<\/h3>\n\n\n\n<p>Dosya ekleri, bir E-posta iletisinin ne ama\u00e7la g\u00f6nderildi\u011fini belli eden unsurlardand\u0131r. Spam filtre sistemleri ve Antivir\u00fcs yaz\u0131l\u0131mlar\u0131 genelde yapay zeka kullan\u0131larak olu\u015fturulur. Genel ve s\u0131k\u0131nt\u0131 yaratmayan JPG, JPEG, PNG uzant\u0131l\u0131 ve \u00e7ok b\u00fcy\u00fck boyutlu olmayan g\u00f6rseller kullan\u0131n. Bunun haricinde zararl\u0131 yaz\u0131l\u0131m izlenimi verecek kodlar kullanmaktan ka\u00e7\u0131n\u0131n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Profesyonel ve Kurumsal E-posta Hizmetlerinden Yararlan\u0131n<\/h3>\n\n\n\n<p>Webmail Hosting paketleri uygun fiyatl\u0131 ve kullan\u0131\u015fl\u0131 gibi durur ancak kendi i\u00e7inde bir\u00e7ok sorunu da bar\u0131nd\u0131r\u0131r. Hosting paketi ald\u0131\u011f\u0131n\u0131z zaman a\u00e7\u0131lan Web Mail hesaplar\u0131 hem kota hem de kabiliyet a\u00e7\u0131s\u0131ndan sizi tatmin etmeyecektir. Kurumsal E-posta kullanarak \u00fccretsiz Antispam, Antivir\u00fcs yaz\u0131l\u0131mlar\u0131ndan yararlan\u0131r ve \u0130nbox garantili E-postalar olu\u015fturma \u015fans\u0131n\u0131 elde edersiniz.&nbsp;<\/p>\n\n\n\n<p>ProMail Kurumsal E-posta Paketleri;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>AntiSpam<\/li><li>Antivir\u00fcs<\/li><li>Payla\u015f\u0131ml\u0131 Takvim Uygulamalar\u0131<\/li><li>Y\u00fcksek E-posta Depolama Alan\u0131<\/li><li>Otomatik Yan\u0131tlama Sistemi<\/li><li>Adres Listesi<\/li><li>Kara Liste Kontrol\u00fc ve Y\u00f6netimi<\/li><li>Dosya Payla\u015f\u0131m\u0131<\/li><\/ul>\n\n\n\n<p>ve daha bir\u00e7ok \u00f6zelli\u011fi de i\u00e7inde bar\u0131nd\u0131r\u0131yor.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/485BNdZWqbIgis6Ot4pn7quo_o0W7DfE6HKIR34EVrulTChkW7898Kfhp-QG0HkFtv6IjsihgtOIgSHrIVm2gjSt-1GeJkY4Lyrsy2w6CK8TZwnwyQfknzhb7WYsOB_EasXbcu3N8hdr43zjkg\" alt=\"\"><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Ayn\u0131 Anda Yollad\u0131\u011f\u0131n\u0131z E-posta Say\u0131s\u0131na Dikkat Edin<\/h3>\n\n\n\n<p>Ayn\u0131 anda bir\u00e7ok ki\u015fiye E-posta g\u00f6ndermek zaman y\u00f6netimi a\u00e7\u0131s\u0131ndan iyi bir \u00e7\u00f6z\u00fcm gibi g\u00f6r\u00fcnse de iletilerinizin hi\u00e7 ula\u015fmamas\u0131na neden olabilir. \u00c7\u00fcnk\u00fc Spam davran\u0131\u015f\u0131 tam da bu \u015fekilde \u00e7al\u0131\u015f\u0131yor. \u00c7ok say\u0131da E-posta adresi \u00f6zel ve haz\u0131r listeler kullan\u0131larak s\u0131radan binlerce ki\u015fiye g\u00f6nderiliyor. Siz de \u00e7ok say\u0131da \u00e7al\u0131\u015fan\u0131 olan bir i\u015fletmeyseniz benzer bir alg\u0131 yaratabilirsiniz. Bunu \u00f6nlemek i\u00e7in;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Al\u0131c\u0131 say\u0131s\u0131n\u0131 m\u00fcmk\u00fcn oldu\u011funca az tutun.&nbsp;<\/li><li>M\u00fcmk\u00fcnse listeyi b\u00f6lerek ve g\u00fcn i\u00e7inde zamana yayarak g\u00f6nderin.<\/li><li>Listenizden aktif olmayan E-posta adreslerini \u00e7\u0131kar\u0131n.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">IP Adresiniz \u0130\u00e7in IP Kara Liste Kontrol\u00fc Yap\u0131n<\/h3>\n\n\n\n<p>\u00c7ok say\u0131da ki\u015fiye ayn\u0131 anda E-posta g\u00f6ndermek Spam filtresine tak\u0131lmas\u0131na yol a\u00e7abilir, ayr\u0131ca bu y\u00f6nteme s\u0131k ba\u015fvurmak IP adresinizin Blacklist (Kara Listeye) d\u00fc\u015fmesine neden olabilir. Kendi sunucunuzdan yo\u011fun E-posta g\u00f6nderimi yapmak da IP adresinizin kara listeye d\u00fc\u015fmesine neden olabilir. Ip Adresinizin kara listeye girip girmedi\u011fini kontrol etmek i\u00e7in web tabanl\u0131 bu <a href=\"https:\/\/mxtoolbox.com\/blacklists.aspx\" target=\"_blank\" rel=\"noopener\">ara\u00e7tan<\/a> yararlanabilirsiniz.<\/p>\n\n\n\n<p>Bu sebeple yo\u011fun E-posta g\u00f6nderimi yapacaksan\u0131z <a href=\"https:\/\/www.promail.com.tr\/kurumsal-eposta\/\">ProMail<\/a> gibi \u00e7ok say\u0131da IP adresiyle ba\u011flant\u0131l\u0131 E-posta sunucular\u0131na sahip Profesyonel ve Kurumsal E-posta hizmetlerinden yararlan\u0131n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-postalar, dijitalle\u015fen i\u015f hayat\u0131n\u0131n hala vazge\u00e7ilmez ileti\u015fim ara\u00e7lar\u0131ndan biri olmay\u0131 s\u00fcrd\u00fcr\u00fcyor. Yaz\u0131\u015fmalar, teklifler ve ekip i\u00e7i ileti\u015fimin yaz\u0131l\u0131 olarak E-posta hesaplar\u0131nda kayd\u0131n\u0131n tutuluyor olmas\u0131 i\u015fletmelere b\u00fcy\u00fck kolayl\u0131k sa\u011fl\u0131yor tabi ki. Ancak, E-posta kullan\u0131rken de baz\u0131 s\u0131k\u0131nt\u0131lar ya\u015fanabiliyor. \u00d6rne\u011fin ileti al\u0131\u015fveri\u015finde ya\u015fanan sorunlardan en b\u00fcy\u00fcklerinden birinin, g\u00f6nderdi\u011finiz E-postan\u0131n (E-mail) al\u0131c\u0131n\u0131n SPAM (\u0130stenmeyen) klas\u00f6r\u00fcne d\u00fc\u015fmesi oldu\u011funu s\u00f6yleyebiliriz.\u00a0 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":79,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,30],"tags":[],"class_list":["post-78","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-posta","category-nedir-nasil-yapilir","has_thumb"],"_links":{"self":[{"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/posts\/78","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/comments?post=78"}],"version-history":[{"count":5,"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/posts\/78\/revisions"}],"predecessor-version":[{"id":207,"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/posts\/78\/revisions\/207"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/media\/79"}],"wp:attachment":[{"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/media?parent=78"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/categories?post=78"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.promail.com.tr\/bilgi-bankasi\/wp-json\/wp\/v2\/tags?post=78"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}